Held across 10 territories from July 10-13, HYBE CINE FEST IN ASIA is a limited-time cinema series presenting five exclusive music events from your favorite HYBE artists including BTS MAP OF THE SOUL ON:E, SEVENTEEN WORLD TOUR [BE THE SUN], TOMORROW X TOGETHER WORLD TOUR [ACT : SWEET MIRAGE], ENHYPEN WORLD TOUR [FATE], and HYBE CINEMA NORAEBANG. In addition to the films, select locations will have a range of exciting in-person experiences. From within the illuminated nightscape of Seoul, HYBE's thrilling content is packaged into a gift box and rises like fireworks carried by a balloon. The gift box, soaring high into the sky, passes beyond the stratosphere and appears like a meteor shower. As day breaks, it lands unexpectedly on a new continent. The place where the balloon and gift box land is none other than ASIA.